270 Legal [Sample Agreements]

AFFILIATION AGREEMENT

THIS AGREEMENT, made as of the ____ day of _________, is by and between Firestone Communications, Inc., a Delaware Corporation (“Network”), and ___________________________________, a ____________ (“Affiliate”), regarding the cable television programming service currently known as “SORPRESA” (whether in its current format and/or in any other format) (the “Service”). The parties hereby mutually agree as follows:

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“Direct On-Air Sales Programming” means any programming that includes the direct on-air marketing, offering for sale and/or sales of products and/or services, including home shopping, and direct response advertising, regardless of the length of such programming, except that direct on-air sales programming shall not include Network’s regularly scheduled commercial announcement time (i.e., the commercial announcements distributed throughout the Service during other programming that are generally ____ (__) seconds or less in length and primarily used for promotional announcements or third party advertising of products and services that are not directly sold to the viewer during such commercial announcements).

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“Financial News Service” means a service that carries more than ___ (__) minutes per hour of regularly scheduled business and/or financial news in any hour during the period beginning at 8:00 a.m. and ending at 6:00 p.m., Eastern Time, on any business day; provided that a service may carry up to one (1) full hour of regularly scheduled financial and/or business news per day (between 8:00 a.m. and 6:00 p.m., Eastern Time) without being considered a Financial News Service.

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“Infomercial Programming” means programming comprised of the marketing, offering for sale, product demonstration and/or testimonials, and/or sale of products and/or services for which Network is compensated by a provider based on the time sold to such provider.
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