Search Engine Optimization (SEO) Letter Agreement
Category: Featured Agreement, SEO
Makeup.com Limited
The SEO Edge
Nowadays, business success has a crucial component—search engine success. Your company needs top rankings in the search engines to be visible, to be credible, to be a player. To achieve this goal, we offer content solutions that connect with readers, keep them engaged and keep them coming back. Our research indicates that this is the best strategy to appeal to the spider bots and achieve top listings in the search engines. Our web solutions have what we call The SEO Edge because that’s what it’ll give you—the competitive edge. With exclusive access to millions of search terms at LifeTips, knowledge from hundreds of thousands of questions asked by readers over the years, and active ratings of tips on our website, LifeTips has got something that no-one else has: We know what knowledge seekers want. And that’s the edge needed to create web content that works for both readers and the search engine bots.
Our Guarantee
All our solutions are backed with a simple guarantee: If you’re not completely satisfied with our content solutions, programs and technology applications, we’ll refund your money or cancel your contract. Period.
Scope of the Project
The Makeup.com website is in need of SEO content and link strategy work and light design enhancement to improve visibility, brand recognition, conversion, and sales.
Planning
As the first part of the LifeTips process, we will offer a complete analysis of the client’s existing website infrastructure and review overall marketing material and strategy. An intensive Brainstorm session will help flush out the strategy for projects discussed in this proposal and priority of the solutions and deliverables. LifeTips will work closely with the client to build a solid SEO and conversion enhancement strategy that grows revenue and will be implemented in a series of phases throughout the course of the year.
Consulting Services
Led by our President, Byron White, one of the speakers you’ll find at the Search Engine Marketing conferences, our team will review your website and contextual marketing strategy quarterly. We’ll offer no-holds-barred advice on improving graphic user interface design, call-to-action clarity, navigation problems, SEO problems, the organic strength of various pages and more. We’ll create necessary reports and review everything with you in a conference call, recording it for future reference, if desired. We’ll direct you to white papers we’ve written that offer solutions. The goal of the whole exercise is to rectify SEO problems, improve conversion and increase traffic and sales.
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Sponsor/Link Program
Makeup.com will become the exclusive sponsor of the make-up.lifetips.com niche topic at LifeTips. And when we say exclusive, we mean it; your competition will be shut out for the year of your contract. One of our expert writers an additional 100 expert tips on top of the content currently on the Tip Site, 30 of which feature your brand and a link phrase pointing directly to landing pages you provide that are optimized for that keyword phrase. Our research concludes that these links will improve your link popularity and boost your listing positions in the search engines. Our writers, editors, SEO specialists and link engineers create, optimize and launch the new Tip Site in our network, with your approval along the way. And as part of the deal, you get to run unlimited rich media, banner and text ads throughout the LifeTips network driving traffic to your website.
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Customer Feeder
LifeTips will launch our patent pending Customer Feeder to your customers offering a Tip of the Day that offers a high tech way to share the Makeup.com expertise and knowledge with customers. On a regular basis, using the latest RSS technology, the feeder sends the Tip of the Day to the opt-in subscribers of Google, Yahoo or MSN personal pages. It’s a white label solution, so we do the work and you get the credit. And the solution allows you to build the Makeup.com brand and stay top-of-mind with the people who matter and opt-in for the savvy advice. And each feed links back to your website. We also create a proprietary Tip of the Day in the latest Google Gadgets format for opt-in subscribers as part of the program if requested. Price of the solution includes delivery of code for one year license subject to additional tip content delivery throughout the year.
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Optimization of Pages
Our SEO team will optimize 150 web pages on Makeup.com. Our research confirms the importance of properly optimizing the important pages on your website for overall search marketing strategy. Our SEO services are enhanced with our proprietary Page Strength Tool that grades the SEO strength of each page we optimize. We can quickly identify the problems of a page and offer solutions for improvement. Monthly Page Strength Reports combined with Monthly Position Reports to track the success of our optimization strategy for all the pages we optimize as part of the package for a one year period.
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Click here for the complete Search Engine Optimization (SEO) Letter Agreement